Bedford, NS (April 29, 2004) - Mailworkz, experts in the business of eMarketing software and services, announced today they will be offering a new leasing option for clients who want to use the Broadcast email marketing software product.

Many companies have only a sporadic requirement for email marketing. Perhaps a university wants to contact their alumni once a year. Or perhaps a company only needs to send out quarterly specials or reminders. It may even be a company who just wants to test the effectiveness of email marketing prior to making a purchase commitment. Previously the only option for these companies was to buy a software product to manage their campaigns or sign-up, and use a service. A service may become cost prohibitive as the charge is on a per-email basis and a purchase of software, to be used only for a short period, may not be favorable.

"We wanted to give our clients options," says Karen Fegarty, President and CEO of Mailworkz. "Now our clients can either purchase Broadcast if they have a long-time requirement for email marketing, or they can lease the software on a monthly, quarterly or bi-yearly basis. We will even apply the payments towards a future purchase of Broadcast. This gives our clients the opportunity to use the software and pay as they see fit."

Broadcast is the only desktop email marketing software product with features such as ready-made templates, return mail manager, subscription managers and email tracking. A free trial of Broadcast email marketing can be downloaded at www.mailworkz.com/download.htm.

About Mailworkz

Mailworkz focuses on developing key emarketing tools. With products like Broadcast email marketing software and services like Ezlistz, and the newest addition Eztrackz, thousands of Mailworkz customers have everything they need to increase market share, revenue, and profits while improving their customer relationships.

For More Information
Contact: Marketing Department
Phone: 902.835.8974
Fax: 902.835.8976