Email Marketing Software and Services
Using Ad Tracking Tools
Without tracking, your online advertising is just a shot in the dark. Many new and seasoned marketing individuals spend significant dollars on banner advertisements, ezline ads, and other online media, but do not know which ads have brought them the greatest success.
The following is a list of online advertising methods that you may or may not be using. It is important to track all of your online advertisement. This is the only way to determine which method works best for you, and where you should spend your hard-earned dollars.
- Site links
- Articles
- Ezine advertisement
- Banner ads
- Signatures tag
- Forum postings
- Email marketing promotions
- FFA postings
- Free classified listings
- Paid classified listings
- Surveys
- Auto responder
- Pay-per-click listing
- Reciprocal link
How do you track your advertising? There are basically two ways of tracking your advertising - sign up for a service or purchase ad tracking software to install on your server:
A service such as Eztrackz (www.eztrackz.com) manages all aspects of your tracking on their servers. This is a web-based tool that allows you to quickly create your tracking links and report your results in real-time. Another example of a service based ad tracking is Hypertracker. Cost varies from $8 per month to $67 per year depending on the service you choose.
You can also purchase software such as AdTrackZ (www.adtrackz.com) to manage your own tracking. Software like AdTrackZ must be installed and managed on your server and is available for a one-time cost.
Whichever method you choose, start now and stop wasting valuable time and dollars on unsuccessful advertising.
Mailworkz Solutions
Powerful web-based email marketing service. SimplyCast is a powerful multi-faceted online communication tool. Choose from email, survey or event communication formats, which are easy to personalize to meet your marketing needs. Our service gives you the tools to create, manage, and track results of your email marketing and much more! From $4.95 a month.
