Driving new and repeat customers to your establishment is critical. Email marketing is the number one online marketing tool to maintaining and establishing long-term relationships with your visitors.

Email marketing is the perfect tool to:

• Send newsletters to "players club" members
• Send personalized emails to frequent visitors
• Announce last minute hotel discounts
• Send information links to local attractions and destinations
• Promote your resort destination
• Send schedules of special events to preferred and frequent visitors
• Send special offers - packages, monthly specials coupons or discounts

Mailworkz's Broadcast software puts the power of email marketing in your hands. Download your free trial today.

Email marketing is:

• Effective - more than 70% of Internet users have made a purchase as a result of receiving a permission-based email message
• Inexpensive - no paper, printing or postage costs
• Immediate - 85% of readers view their email within 48 hours

Download your free trial today.

Additional resources for hotel marketing

Give your email message or website punch with the Mailworkz Image Gallery of more than 250,000 images.

Developing an email marketing strategy in hospitality.

Top US marketers' objectives for email marketing include:

• retaining customers and increasing loyalty 63%
• acquiring new customers 62%
• creating product awareness 59%
  source - Milward Brown Advertising Sept 2004