The biggest challenges for non-profit organizations is to raise awareness and solicit funds. Email marketing is fast becoming a staple in the marketing tool box for these organizations.

Email marketing is the perfect tool to:

• Send invitations to fundraising events or workshops
• Send personalized email appeals for donations
• Send thank you and follow-up notices to past donors
• Keep people informed as to how funds are used
• Send recent accomplishments of your organization
• Send tip of the month/week to volunteers
• Send information about upcoming legislation to members

Mailworkz's Broadcast software puts the power of email marketing in your hands. Download your free trial today.

Email marketing is:

• Effective - more than 70% of Internet users have made a purchase as a result of receiving a permission-based email message
• Inexpensive - no paper, printing or postage costs
• Immediate - 85% of readers view their email within 48 hours

Download your free trial today.

Additional resources for non-profit organizations

Give your email message or website punch with the Mailworkz Image Gallery of more than 250,000 images.

Basics of email marketing for non-profit organizations.

A great resource of information related to marketing and email marketing for the purpose of fundraising.

Over one half of respondents in a new Double Click survey indicate they wish permission-based email messages would replace telemarketing.
Source Double Click, Oct 2004